Stenson Tamaddon
Case Study · Branding · Web · Video · Media · Marketing

STENSON TAMADDON

Ruckus gave Stenson Tamaddon the brand of a leader with a fast ERC sprint, then a full rebrand and demand engine.
Client
Stenson Tamaddon
Disciplines
Branding · Web · Video · Media · Marketing
Services
Brand Development & Guidelines · Content & Cinematic Production · Website Architecture & Design · Media Planning & Management
01The Client

Tech-first tax credits

Stenson Tamaddon is a compliance-first, technology-enabled financial solutions provider headquartered in Phoenix, Arizona. Founded in 2020 by Eric Stenson, Aaron Tamaddon, and Ryan Louis, the firm helps business owners identify, comply with, and maximize the incentives available through tax credit and economic relief programs.

When Ruckus met StenTam, the company was scaling fast in the Employee Retention Credit space and needed a brand and a demand engine that could match its ambition and the pace of a fast-moving, deadline-driven market that was not going to wait around.

Stenson Tamaddon work
02The Challenge

A leader, underdressed, on a finite clock

StenTam was already a serious player in a crowded category, but the brand needed to project the trust, strength, and intelligence the company delivered. The conversion path worked, but it needed more fuel at the top of the funnel, and the ERC deadline was running down while awareness rose.

Stenson Tamaddon workStenson Tamaddon work
03The Work

Move fast, then build to last

Phase one was a four to six week ERC sprint: rapid rich-media content and differentiated creative built to move qualified leads down the funnel fast. Phase two ran in parallel, a full brand overhaul with a modern story, logo system, and guidelines, plus a rebuilt website, so StenTam could project trust across every vertical it served.

Ruckus modernized Stenson Tamaddon from the ground up: a brand snapshot and story, a refined logo system anchored by the Phoenix saguaro mark, a compliance-blue palette, and a cinematic content package that explains the Employee Retention Credit in plain, human terms.

04The Outcome

One sprint became a full partnership

A sharpened website architecture, landing-page templates, a self-service ERC journey and questionnaire, and a negotiated Q1 media plan kept qualified leads moving to sales, turning an initial four to six week sprint into an ongoing brand, content, and demand partnership.

Related Work

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